What type of business do you have?
Well, it doesn’t matter.
These types of blog posts can help you build your business.
- Testimonials and Stories
Learn to sell without selling.
How does someone know that a particular product is good for them?
Sure you could tell them how a product has this cool ingredient in it,
or even how it tastes so good, you don’t even know that it’s helping you lose weight.
One way to sell without selling is to show someone how your business or product has worked for you.
If you can’t do that, show them someone else that the business or product has worked for.
You want to tell them a true story of how what they want in business will work for them.
Sharing your own story or testimonial is best,
but maybe you don’t have a story to share yet.
That’s ok. You can always share someone else’s story.
This will help your prospect build interest through other people’s experiences and it may help them sell themselves on whatever it is you are selling.
2. Training and Coaching
So many people think “What can I teach someone, I don’t know anything.”
Everyday you’re learning. Whether it’s from live meetings, conference calls, coaching or courses.
If you are plugging into them, you should be learning and taking notes.
If it’s a new thought or theory to YOU, it’s ALSO going to be NEW to someone else.
Sometimes even the simplest, most basic thing is re-shared on a blog post and a bunch of people say “That was the best piece of training they’ve ever heard.” Happens all the time.
Always try to include small pieces of training or strategies that you’ve learned along the way.
It will make you look like a leader.
These types of blog posts will continue to generate leads for your business forever.
Bonus Blog Tip
You can also use your blog to answer questions.
If your customers or prospects are asking about your products or your business, and it’s the same question over and over again.
The best thing to do is to write about it or make a video.
That way you can direct them to the answer rather telling the same story 1000’s of times a week.
This also works if you have something new to showcase.
Save yourself some time, you have lots of other stuff to do.
Get to Work and Happy Blogging!
Great post and great information! Thanks so much for the information. This is something I can surely use for my blog.
Its like you read my mind! You seem to know so much about this, like
you wrote the book in it or something. I think that you can do with a few pics to drive the
message home a bit, but other than that, this is magnificent blog.
A fantastic read. I’ll definitely be back.
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